Crowdfunder: Butch Pal for the Straight Gal

UPDATE: This project is now complete and the webseries is now live.

Watch the trailer:


If you’re reading this right now, chances are you’ve heard of the show Queer Eye. But have you asked the question “Why has a female makeover show never existed?” Well, we certainly have! So much so that instead of wondering and complaining about why this show didn’t exist, we decided to make it. Butch Pal for the Straight Gal is a mockumentary comedy series about the first-ever queer female makeover show. Because lesbians can do makeovers, too.
Last summer we ran a successful Seed&Spark campaign to gain support for pilot production. What started as just an idea quickly became big! In fact, Butch Pal got internationally recognized! Our story was told in SFGate, PinkNews, AutoStraddle, LGBTQ Nation, Queerist, Gay Star News, Ms Magazine, & many more. We were even mentioned on Late Night with Seth Meyers! We realized there were tons of other people out there yearning for this show. With a bare-bones team and lots of support from people like you, we were able to shoot our pilot. We shot a 36-page pilot in 36 hours. Still not sure how we did that, but it happened. And it was incredible.


The story

Butch Pal for the Straight Gal is a unique reality-based comedy about five women (aka the Fierce5) empowering straight women to throw away societal gender norms and fearlessly harness their unique inner voice. So many women suffer from poor body image, low confidence levels, or find themselves stuck in codependent relationships that can limit their true potential. The Fierce5 hones in on a woman’s true voice, then helps her step into her power and bring that voice to the forefront. That can mean restructuring a woman’s closet, minimalizing her makeup routine, showing her how to change own tire, or literally teaching a woman to fish! 

The team

 Creator: Ally Johnson

Director: Assaad Yaccoub

Producers: Rob Schow, Helena Sardinha, Rafael Thomaseto

Cast: Ally Johnson (Rei), Lauren Flans (Tegan), Mandahla Rose (Sam), Mav Viola (Leslie), Teresa Lee (Moana), Elizabeth Ellson (Meckayluh), Ryan W. Garcia (Tinder Joey), Dot-Marie Jones (Aunt Paula)

The Story of Butch Pal

In a world where societal pressures often force women to act, dress and conform to unrealistic feminine stereotypes, five queer women, each with their own speciality, help straight women re-discover their true identity and offer tips on how they can overcome outdated gender roles. With areas of expertise including Fashion, Grooming, Cooking, Design, and Culture, straight women will learn everything from simplifying their morning routine to life skills traditionally attributed to men.